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Brand awareness videos for social
Campaign design | motion design | social media
Project overview
Increasing product and brand awareness through social, specifically LinkedIn, has been a major drive of the Infinity marketing department.
These animations seeks to capture audience attention immediately and address solving a problem that a marketer has rather than just explaining what the products do.
I designed all style frames, did all the animations, and audio design
Results
impressions: 1,515% increase
View rate: 18.7% increase
Completion rate: 5% increase
This data represents vastly improved and higher than industry standard metrics for awareness advertising within the B2B Saas space.
Style frames
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