Infinity call intelligence platform
Motion graphics | art direction | audio editing
Role:
Senior motion designer at Infinity
Infinity is a Martech company that provides call intelligence tools that allow marketers to accurately attribute their offline activity to online sales. As part of the in-house creative team, I turn our complex software offering into easy to understand video contet.
Strategy lies at the heart of creation. I use the data from our videos and animations to determine what content our audiences really connect with.
← Pictured: Infinity Explainer Video
Project spotlight
Call tracking animation for social
Increasing product and brand awareness through social, specifically LinkedIn, has been a major drive of the Infinity marketing department. This is the first of a suite of videos showing off Infinity's product range. All design and animation was completed by myself.
The results speaks for themselves having achieved better than industry standard stats on all video metrics.
