Infinity call intelligence platform
Motion graphics | art direction | audio editing
Role:
Senior motion designer at Infinity
Infinity is a Martech company that provides call intelligence tools that allow marketers to accurately attribute their offline activity to online sales. As part of the in-house creative team, I turn our complex software offering into easy to understand video contet.
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Strategy lies at the heart of creation. I use the data from our videos and animations to determine what content our audiences really connect with.
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← Pictured: Infinity Explainer Video
Project spotlight
Call tracking animation for social
Increasing product and brand awareness through social, specifically LinkedIn, has been a major drive of the Infinity marketing department. This is the first of a suite of videos showing off Infinity's product range. All design and animation was completed by myself.
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The results speaks for themselves having achieved better than industry standard stats on all video metrics.
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